How To Create A Stunning Author Media Kit For Yourself And Your Book

Make a professional impression with these essential marketing pieces on your author website!

Your author media kit is an important anchor to your overall promotional efforts. When you're out there promoting your book, a media kit makes you look professional. More informative than an “About Me” page, this kit shares all the key information about yourself and your book in one place. You’ll point to it every time a reporter, interviewer, reviewer, blogger, podcaster, event planner, bookseller, or librarian wants background information.

Suppose someone important came to your website looking for information about you or your book. This person might be a…

  • Interviewer
  • Reporter
  • Reviewer
  • Event planner
  • Bookseller
  • Librarian
  • Book blogger
  • Media producer

Would this person find the right kind of information? Or would he or she click around, give up, and move on to promote another author whose website does have what’s needed?

In this course, learn how to create the right kinds of materials for your author website so you will be ready for these opportunities. I'll share why every author needs a media kit, the essential pieces that belong in your media kit, and how to present the materials on your author website so you can get the most value out of them.

Over the next few lessons, you're going to learn the basic pieces that belong in your author media kit. Whether you write fiction or nonfiction, it doesn't matter. I'm going to share how these materials help you present yourself in an effective and professional manner, so that as you expand your reach through attention from the media you'll be leveraging their platform to build your platform.

Your Instructor

Chris Well
Chris Well

I'm an expert in media, social media, and email marketing. I've spent more than 30 years experience working at national media brands--I've been a magazine editor, a columnist, a journalist, and a broadcaster, with field experience covering music, publishing, human interest, and more. (There was also that time I was the editor of a bridal magazine. Long story.) I'm also an experienced social media manager, and certified in email marketing. As a published novelist, I've written suspense and mysteries for traditional publishers and as a self-published author.

Frequently Asked Questions

When does the course start and finish?
The lectures are available immediately and on demand. It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.(For as long as the platform exists, of course.)
What if I am unhappy with the course?
We would never want you to be unhappy! If you are not satisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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