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Guide: Social Media for Indie Authors (With More Than 50 Tips!)

Social media is one of the best ways to help authors grow their platform. Building your author brand through social media can help you engage with readers, grow your community, and promote your books. But which is the best platform for you to find your readers? There are so many choices—and...


3 Reasons Publicity Is Important to Indie Authors

In simple terms, the practice of publicity is when you connect with influencers who have access to an audience and then convince them to tell the world about you. Most authors today, whether you’re self-published or are traditionally published, have discovered that when it comes to book...


Get More Shares: 8 Tips to Get the Most out of JustRetweet

You've worked hard creating some amazing content--maybe it's an episode of your podcast, the new article on your blog, or a promotional eBook, webinar, or video--but now you need for people to find it! When you push out an announcement through social media, you cross your fingers in hopes that...


Email Best Practices for Authors [Infographic]

Too many authors scramble on social media to build their follower count, or jump through hoops to get more traffic to their blog or website. But without a strategy to build an email list, these efforts are a lot of work with little return. An online strategy that doesn’t include building your...


Podcasting For Authors: Articles and Resources

Whether you are an author, expert, or thought-leader, podcasting is a great way to to connect with your audience and demonstrate your authority in your category. Your podcast series can revolve around audio versions of your writings, interviews with other experts in your field, lessons from...


What Authors Can Post Online (Without Driving Away Followers)

In the course of building your author platform, you send out all kinds of communications—including blog entries, social media posts, and email newsletters. Every one of these messages is an opportunity to connect, engage, and build relationships with influencers, peers, and your future readers....