Build Your Brand with Chris Well

Be Newsworthy All the Time

The Ultimate Guide to Creating an Author Media Kit

When the media comes to your website looking for your media kit, what will they find? Need help convincing the media to pay attention to you? Join the FREE 5-day "Author Interview Challenge" and learn how to pitch yourself for a media interview without being pushy or self-promotional. Click...

READ MORE

Personal Branding A to Z [Infographic]

Some authors want to believe they're above having a "brand." (That's not you, is it?) The truth is that you already have a brand right now--regardless of whether you've put any thought or time into it. So, the sooner you pay attention to your brand, the better. "Today is the best day to...

READ MORE

4 Must-Haves for Your Author Platform

Want a FREE cheat sheet to help you remember the four parts of a strong author platform? Find the link below for your free download... Growing up, our family lived next door to a vacant lot. On nice days, kids from the neighborhood came over to play. Eventually, contractors came to that...

READ MORE

How to Attract New Readers with the Author Playlist Strategy

FREE WORKBOOK! If you want help creating your Author Playlist Strategy, I've created a free download to help you out. Look for details below... Struggling to get new readers to notice you? Think of another author in your genre or category with a readership. It’d be nice if you could pull a...

READ MORE

Why Do I Need a Media Kit? 5 Reasons

Keep reading for details about a series of FREE online workshops to help you create your media kit! Imagine this: An influencer with a massive audience becomes aware of you and visits your website looking for more information. Maybe it’s a... Talk show producer considering you as a...

READ MORE

3 Essential Parts of Your Author Press Kit (+ FREE Templates)

Imagine this scenario... What if you were recognized as an expert or an authority in your field? What if you were in great demand by broadcasters, news editors, reporters, and other influencers who had access to a large audience? What if you became a celebrity in your category or genre? Here’s...

READ MORE

13 Quick Tips For Author Publicity

Join the FREE 5-day "Author Interview Challenge" and learn how to pitch yourself for a media interview without being pushy or self-promotional. Click HERE to register! Technology makes it easier than ever to shout out your message to the world. But these tools are available to everyone—and...

READ MORE

65 Book Experts Reveal How To Build a Solid Foundation and Publish a Bestselling Book

Publishing a book? Maybe you need help with the editing or design -- or how to get it into the hands of readers. Join me and DOZENS of more book publishing experts for The Publishing Success Summit. This is an online event you can attend (well, "attend") FREE December 4-18... Register for the...

READ MORE

Publicity Tip: Tell a Story

I had no interest in these chips--but this is how they got me... My wife and I were at the grocery store when we came across a display for a new line of novelty-flavored potato chips. Normally, I'd have no interest -- as a rule, I don't enjoy novelty-flavored snacks. However, these bags of...

READ MORE

iBooks Author: Giving Readers a Media-Rich Experience

I had the honor of being one of the speakers at the 2016 iBooks Author Conference, an event that raised the level of dialogue and instruction regarding Apple’s multi-touch publishing software iBooks Author. The gathering of experts, educators, authors, programmers, designers, and more assembled...

READ MORE